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About us

Our Story

In October 2004, Yorick Ser, the Co-President of Entrepreneurs Exchange at the NYU Stern School of Business, was looking for ways of simplifying the management of his student club. He ended up developing a small Web application which he called CollegeMailer. The system was designed to help him and his officers with the management of members, mailings lists and event RSVPs. CollegeMailer was well accepted by students, and the Office of Student Activities at Stern decided to license the platform and to provide it to all the other student clubs at school. Shortly after, Novalsys was awarded an incubatee pod at the NYU Stern's Incubator.

Yorick first worked part-time on developing for features for CollegeMailer, then he decided to turn the project into a company in June 2007. CollegeMailer was renamed CampusGroups and rapidely grew into a powerful community and group management platform catering to all the needs of all groups on campus.

CampusGroups is now implemented at major Universities in the US and in Europe.

What drives us?

Innovation and Service. Admittedly, students are the most dynamic and up-to-date users on the Internet. They adopt new trends quickly and often lead them. They look for cutting edge systems and community building technologies. We understand that, and we also understand that universities and graduate schools need to provide their students and staff with powerful software to increase student involvement on campus, all this within a customized, secure and private environment.

To answer these needs, Novalsys constantly enhances its products with:

  • Innovations
  • User friendly and social features
  • Advanced security
  • Customizations


Most importanly, Outstanding Customer Support is one of the priorities of our service offering. We provide the best and most responsive phone and email support to all our clients.

The Novalsys team focuses on these goals and commits to deliver them. Please contact us to request client references.

The Novalsys Management Team

Yorick Ser - Founder

Yorick is a business educated engineer with ten years experience working for major international corporations. Before founding Novalsys, Yorick used to be an associate at JPMorganChase in the Future & Options eTrading group. Prior to banking, Yorick worked as a Senior Consultant at Accenture for 2 years in the Financial Services business unit. He started his career as the IT Manager of the Indonesian branch of AXA Insurance in Jakarta.

Yorick graduated with a Nuclear Engineering degree from Ecole Centrale Marseille in exchange at the M.I.T. Nuclear Laboratory, and earned his MBA from NYU Stern School of Business, with a semester spent in China at CEIBS (China Europe International Business School in Shanghai). Email me

Francois Briard - Chief Technology Officer

For seven years Francois Briard has been responsible for the management and development of Web-based applications for Out-of-Home Media advertising world leader JCDecaux. In 2007, Francois founded FXB Consulting to enable businesses to realize their vision through Web oriented technologies. In 2008, he joined Novalsys, Inc as CTO.

Francois Briard attended New York University School of Continuing and Professional Studies majoring in Business Management. Email me